Peugeot Kaset Nawamin take significant role of re-launching French automotive brand back in Thailand market. The concept proposed to convert the existing structure into showroom, competed with time challenging. The customer was set as centerpiece, surrounded by display vehicle. These configuration create the loop of circulation connecting Sale, After Sale reception, Handover as one continue experience. The BLUE BOX façade as brand statement was presented in long floating mass, simply but outstanding among the context.