MINI Retail Next - V2Design Studio

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MINI Retail Next - V2Design Studio

MINI Retail Next

Location : Rama 4,Ubonratchathani, Thailand
Interior Scope: Rama4 190 sqm. / Ubonratchathani 200 sqm.
Typology : Retail Automotive

As a part of BMW Group ‘s family, MINI will also upgrade the customer experience with new concept “Retail Next”. MINI rama4 was selected to be the first, and soon following with Ubonratchathani. We also set the special corner dedicated for MINI Electric and MINI John Cooper Work with new setting of shelf modular, combined with new furniture selection with more vibrant color. Product story telling was digitalized through multi scale of interactive screen

Fact & Figure

Architecture & Interior Design
Typology : Retail Automotive

Location : Ubonratchathani, Thailand
Scope: Architecture & Interior Design